Suicide, Fiction, and Ethics

Red Heart On Railway Stop Teenager Suicide

CASE STUDY: 13 Reasons Why and Fictional Depictions of Suicide

Case Study PDF | Additional Case Studies

On March 31, 2017, Netflix aired 13 Reasons Why, an unconventional show that centers on the suicide of a 17-year-old character, Hannah Baker. This character takes her life and only leaves a box of 13 cassette tapes, each one naming a person in her life and explaining how they caused her to commit suicide. The students addressed on the tapes spend the entirety of the 13-episode season trying to come to terms with her death. The show was quite graphic in its portrayals of teen tragedies: it featured an instance of horrific sexual abuse, and the finale ends with a two-minute long scene of Hannah slitting her wrist in the bathtub, later to be found by her parents.

In a case of life potentially imitating art, 15-year old Bella Herndon committed suicide three days after she binge-watched 13 Reasons Why. Her dad, John Herndon, told reporters that Bella has been bullied since middle school and has struggled with depression. However, a few weeks before Bella’s death, her dad said “she was doing great. We put her in a new school. She had new friends. They were coming over. She was interacting with them, it was very positive.” Bella’s dad felt that the show was a trigger for his daughter because it seemed to present the idea that suicide is a justified response to the difficulties of bullying. John Herndon pleaded with the show’s creators to “Stop this. This is wrong. You’re making money off the misery of others.” The producers respond to the Herndon family and other outraged parties with this statement:

Our hearts go out to these families during this difficult time. We have heard from many viewers that 13 Reasons Why has opened up a dialogue among parents, teens, schools and mental health advocates around the difficult topics depicted in the show. We took extra precautions to alert viewers to the nature of content and created a global website to help people find local mental health resources.

Part of the worry over this show concerned a dispute of exactly what effects its gripping depiction of teen suicide had on real audiences. Was its attempt at realism and dramatic portrayal effective at reducing the allure of suicide? The writer of the show, Brian Yorkey, claims that “What we did was portray suicide and we portrayed it as very ugly and very damaging.” Selena Gomez, the co-producer of the show, stated that they “wanted to do [it] in a way where it was honest and could hopefully help people because suicide should never ever be an option.” Gomez and the show’s other co-creators thought this fictional narrative would spur depressed and suicidal teens to reach out for help and support, making such challenges a matter of serious discussion. Gomez issued another statement saying, “I think that stuff is uncomfortable for people to talk about, but it is happening and hopefully it opened the door for people to actually accept what’s happening and actually go and change it, talk about it.”

Many mental health advocates and psychologists voiced concerns that this show would only produce more “copycat” responses of suicide. A study published in JAMA Internal Medicine found that after the show aired there was an increase in Google searches using such search strings as “how to commit suicide” and “how to kill yourself.” These searches far exceeded other search terms during this time for strings such as “suicide hotline” and “suicide prevention.” Though searches for both pro- and anti-suicide search strings increased after the airing of this show, the worrisome “pro-suicide” searches were 17% higher than searches aimed at preventing suicides.

Connected to these worries were important choices by the show’s creators regarding aesthetic matters of realism and emotional impact which sometimes conflicted with more ideal—but less gripping—ways of depicting suicide. Some psychologists expressed concerns with how suicide was depicted in the show’s fictional narrative. For instance, after Hannah committed suicide, her high school locker was turned into a memorial. While this seems like a very possible reaction of her peers, some psychologists pointed out that this is not a constructive way for schools to react in response to a student’s suicide. Such an action may be understood by some students as glamorizing an act of suicide. Even the central narrative device of Hannah leaving tapes explaining how she was mistreated by students and peers was also criticized, since it seemed to display suicide as a possibly legitimate or effective form of revenge. Given such concerns, suicide prevention specialists had advised the producers to not release the series.

The first season aired despite these complaints, and plans are set for another season of 13 Reasons Why. This second iteration will add a viewer warning before the show’s first episode in addition to its existing TV-MA (mature audiences only) rating, and graphic warning signs will be placed before the episodes containing depictions of sexual abuse and suicide. Netflix has also launched an accompanying website ( that will contain information for viewers struggling with suicide and mental health issues. Gomez admits that “the content is complicated, it’s dark and it has moments that are honestly really hard to swallow.” But is such a realistic and gripping narrative the best way to address the tragedy of teen suicide most effectively?

Discussion Questions:           

  1. Should have the creators of 13 Reasons Why written and produced the show in this specific way? Why or why not?
  2. What are the important ethical decisions that must be made by a show depicting teen suicide and mental health issues?
  3. What are the conflicts between artistic or aesthetic values and ethical values in this case?
  4. Must good art always have positive effects? What if an artwork created negative consequences among those watching or listening to it?
  5. How should an artist balance the value of creativity with concerns of social benefit? What if the most realistic depiction of some phenomena wasn’t the best way to prevent future cases of it?

Further Information:

“Families blame ’13 Reasons Why’ for 2 teens’ suicides.” Fox News, June 27, 2017. Available at:

Jon Blistein, “Netflix adds more advisory warnings to ’13 Reasons Why.’” Rolling Stone, May 2, 2017. Available at:

Katie Kindelan and Sabina Ghebremdhin, “2 California families claim ‘13 Reasons Why’ triggered teens’ suicides.” ABC News, June 28, 2017. Available at:

“2 families endure suicides, blame popular Netflix show.” KTVU, June 26, 2017. Available at:

Lindsay Holmes, “’13 Reasons Why’ led to a major increase in suicide internet searches.” Huffington Post, August 2, 2017. Available at: 5980808be4b0d6e28a107dbe

Sadaf Ahsan, “Did 13 Reasons Why lead to a rise in suicide rates?” National Post, August 1, 2017. Available at:


Morgan Malouf
Media Ethics Initiative
University of Texas at Austin
February 28, 2018

Image: Max Pixel/CC0

This case study is supported by funding from the John S. and James L. Knight Foundation. It can be used in unmodified PDF form for classroom or educational settings. For use in publications such as textbooks, readers, and other works, please contact the Center for Media Engagement.

Ethics Case Study © 2018 by Center for Media Engagement is licensed under CC BY-NC-SA 4.0