Ethics in Public Relations

The Center for Media Engagement and Media Ethics Initiative Present:

What are the Ethical Challenges in Public Relations Practice?

Kathleen Lucente
Founder & President of Red Fan Communications

October 30, 2018



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After a successful and award-winning career working for IBM, J.P. Morgan, Ketchum Worldwide and other global brands and agencies, Kathleen Lucente moved to Austin just as the city began its meteoric rise as a hotbed for tech startups and investment. She is the founder and president of Red Fan Communications, an Austin-based public relations firm that has helped countless companies clarify their purpose, tell their unique stories, and establish lasting relationships with clients and customers. She serves on several boards and donates much of her and her staff
’s time to local nonprofits that have tangible impact throughout the community, including the Trail of Lights, the ABC Kite Fest, the Health Alliance for Austin Musicians, and the Susan G. Komen Foundation.
The Media Ethics Initiative is part of the Center for Media Engagement at the University of Texas at Austin. Follow MEI and CME on Facebook for more information. Media Ethics Initiative events are open and free to the public.