William Cuellar is a double major studying Corporate Communication and Accounting at the University of Texas at Austin and is from McAllen, Texas. His interest in ethics was sparked after learning about how various moral theories could lead to different conclusions across issues in communication media. William wants to explore ethical issues that pertain to film, the gaming industry, and the internet. As a Media Ethics Initiative Research Scholar, he hopes to get people to think more critically about current issues in the world.