Event

Can We Shop Our Way to a Better Planet? The Promises and Pitfalls of Green Consumption

Dr. Lucy Atkinson (The University of Texas at Austin) // September 21st, 2017 // 11:00am-12:00pm // Jesse H. Jones Communication Center (CMA) 5.136

From organic bananas and fair-trade coffee to hybrid cars and canvas shopping bags: sustainable consumption is increasingly seen as a solution to the environmental problems brought on by climate change. Dr. Lucy Atkinson will present research that examines the ways green advertising and other persuasive environmental messages encourage consumers to adopt pro-social, civic-minded orientations in the marketplace, and the ethical questions that arise from these practices.

Free and open to the UT community and general public