Vote for CME’s SXSW Panel

August 22, 2017

Want to learn how to make political content go viral? Then vote for our proposal in the SXSW PanelPicker! Click here to vote for our session, titled “Making Politics Popular (Like Puppies).” Voting is open through Friday, August 25. Read More

Join CME for Chat on Homepage Redesigns

August 9, 2017

How do you measure the success of a news site homepage? And what makes for a good news homepage in 2017? Researchers from the Center for Media Engagement will be answering these questions and more during a #MetricShift Twitter chat… Read More

Watch: LMA Webinar on Audience Challenges

July 31, 2017

Dr. Talia Stroud, director of the Center for Media Engagement, recently led a webinar on audience engagement for the Local Media Association (LMA). Slides and video of the presentation, “Top 5 Audience Challenges,” are available on the LMA website. Read More

Research Featured in Academic Journals

July 20, 2017

This summer, Center for Media Engagement research was published in two prestigious academic journals. First, CME researchers Josh Scacco, Cynthia Peacock and Talia Stroud had their work on how the structure of the comment section can affect the quality of… Read More

Director Presents Research at ISOJ

May 2, 2017

CME Director Talia Stroud speaks during the ISOJ breakfast panel. Center for Media Engagement Director Dr. Talia Stroud was one of five researchers to participate in a breakfast panel during the 18th annual International Symposium on Online Journalism (ISOJ), hosted… Read More

CME Collaborators Named Pulitzer Finalists

April 11, 2017

Center for Media Engagement collaborators at the Chattanooga Times Free Press were recently named finalists for the Pulitzer Prize. Journalists at the newspaper were recognized for their series “The Poverty Puzzle.” We worked with the journalists to measure the Chattanooga… Read More

Watch: Webinar on Best Practices for Engaging Audiences

April 6, 2017

The Center for Media Engagement conducted a webinar for the Institute for Nonprofit News on best practices for engaging digital audiences. During the webinar, Director Dr. Talia Stroud discussed: Proven techniques for improving engagement How to use them in your… Read More

Clickbait Research Presented at Copy Editing Conference

March 28, 2017

Faculty Research Associate Dr. Josh Scacco recently presented Center for Media Engagement’s research on clickbait headlines at the American Copy Editors Society’s national conference. In his research with Dr. Ashley Muddiman, Scacco found that question-based headlines lead to more negative… Read More

CME Releases 2016 Annual Report

February 3, 2017

The Center for Media Engagement has released its 2016 Annual Report, which outlines the project’s research and accomplishments from last year. Highlights of the report include: CME released 10 research reports on issues… Read More

Test Your Audience’s Knowledge with End of Year Quiz

December 19, 2016

2016 was filled with major news stories, including unprecedented elections, interesting political moves and events that brought the world together. As the year comes to a close, we’ve created an 8-question quiz that will test your audience’s news knowledge. Read More